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You are here::>Visual Content

Animate Your Brand And Set Your Message Free!

Whiteboard Animations & Videos Animate Your Brand And Set Message Free! Whiteboard animation is a process where a creative story and storyboard with pictures is drawn on a whiteboard (or something that resembles a whiteboard) by artists who record themselves in the process of their artwork. It [...]

2017-05-21T16:59:00+00:00 May 21st, 2017|0 Comments

WHY QUIZZES SHOULD BE PART OF YOUR CONTENT MARKETING

True or False? Quizzes are the most underrated form of content marketing. If you don’t think quizzes are a worthwhile way to share content and get feedback from your customers, let me ask a few questions: What famous writer should tell your life story? What kind [...]

2017-05-05T15:12:13+00:00 May 4th, 2017|1 Comment

REASONS YOUR CONTENT MUST BE VISUAL

Our vision trumps all our senses & other reasons your content must be visual We are visual animals who are inherently drawn to content that contains rich, attractive images. Indeed, our vision trumps all other senses. What we see has a profound effect on how we [...]

2017-04-08T15:04:52+00:00 April 8th, 2017|0 Comments

HOW TO REPURPOSE CONTENT WITHOUT LOOKING LIKE A LAZY NITWIT

How to repurpose content without looking like a lazy nitwit Repurposing content (sometimes called “re-contenting) is when you take a piece of content you’ve already created and change it to serve a different purpose. This is not regurgitating the same information again and again. Repurposing is [...]

2017-03-29T21:05:15+00:00 March 29th, 2017|1 Comment

HERE’S HOW TO PICK THE RIGHT VISUALS FOR YOUR CONTENT.

Our brains crave images! Here’s how to pick the right visuals for your content. Imagine you’re surfing the web and you come across a page with huge blocks of text and no images. Within nanoseconds, your brain tells you this will be painful to read. And [...]

2017-04-14T18:02:41+00:00 March 12th, 2017|0 Comments

ATTRACT VS. INTERRUPT: WHY INBOUND MARKETING WORKS

What the heck is inbound marketing? Believe it or not, I get asked this question a lot. Here’s the short answer: people are looking for you online, so inbound marketing helps you attract customers – not interrupt them. How? Inbound marketing focuses on creating quality content [...]

2017-04-14T18:00:29+00:00 February 8th, 2017|1 Comment

EMPLOYER BRANDING – HOW ARE YOU PERCEIVED AS A PLACE TO WORK?

​Does your employer branding make people want to work for you? Your brand isn’t just about your logo, ads, and social media posts. Nor is it just about getting customers and clients. Your brand is also how you’re perceived as a place to work. If you [...]

2017-03-19T02:06:38+00:00 January 11th, 2017|0 Comments

WHY MARKETING ANALYTICS MEAN NOTHING WITHOUT THAT THING CALLED AN IDEA

I read an article recently about what CEOs want from their marketing teams. To sum up, they want technical people who can show analytical proof that marketing is working. What happened to ideas?! Marketing people are now required to be more mathematical than creative, and I [...]

2017-03-19T02:05:23+00:00 December 15th, 2016|0 Comments

THE UNEXPECTED POWER OF PRINT MARKETING IN A DIGITAL WORLD

If you think print marketing is dead, think again. Digital is ubiquitous so print is making a resounding rebound. There are roughly three zettabytes of digital content out there right now (a zettabyte is a trillion gigabytes of data). Each of us is furiously trying to [...]

2017-03-19T02:01:54+00:00 November 28th, 2016|0 Comments

WHY YOU NEED A CONTENT MARKETING STRATEGY STAT

Do you know the average U.S. consumer owns 7.2 Internet-connected devices? Whether you’re selling a service or a product, you’re now competing for customers’ time and attention across a vast digital playing field. How do you get your message into the hands of your customers? Content [...]

2017-03-19T01:59:47+00:00 November 17th, 2016|1 Comment